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	<title>Kevin Cottrell &#8211; LIVETHEFUEL</title>
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	<description>FUEL Your Health, Business, and Lifestyle! - Scott Mulvaney</description>
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	<title>Kevin Cottrell &#8211; LIVETHEFUEL</title>
	<link>https://livethefuel.com</link>
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		<title>156: The Lion Attitude Morning Mantra, Branding Passion, with Strive &#038; Grind, Kevin Stimpson</title>
		<link>https://livethefuel.com/episodes/156-the-lion-attitude-morning-mantra-branding-passion-with-strive-grind-kevin-stimpson/</link>
		
		<dc:creator><![CDATA[Scott Mulvaney]]></dc:creator>
		<pubDate>Fri, 02 Mar 2018 17:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://livethefuel.com/captivate-podcast/156-the-lion-attitude-morning-mantra-branding-passion-with-strive-grind-kevin-stimpson/</guid>

					<description><![CDATA[<p>Welcome Your Strive &#38; Grind Branding Co-Host Bringing Us The Lion Attitude Morning Mantra, Kevin Stimpson: Our co-host today is an entrepreneur, sought-after international speaker, and branding expert. He’s the CEO of Strive &#38; Grind, an international branding and creative boutique that helps entrepreneurs and service-based businesses create memorable, disruptive, and badass premium brands. Due&#8230;</p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/156-the-lion-attitude-morning-mantra-branding-passion-with-strive-grind-kevin-stimpson/">156: The Lion Attitude Morning Mantra, Branding Passion, with Strive &amp; Grind, Kevin Stimpson</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow:hidden;"><iframe style="width: 100%; height: 200px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/e6dfaf50-2386-44b8-b600-161a81d593b0"></iframe></div><h1><strong>Welcome Your Strive &amp; Grind Branding Co-Host Bringing Us The Lion Attitude Morning Mantra, Kevin Stimpson:</strong></h1>
<p>Our co-host today is an entrepreneur, sought-after international speaker, and branding expert. He’s the CEO of <strong>Strive</strong> &amp; <strong>Grind</strong>, an international branding and creative boutique that helps entrepreneurs and service-based businesses create memorable, disruptive, and badass premium brands. Due to his limitless energy and branding expertise, you can find him frequently speaking at exclusive masterminds or big stages amongst today&#8217;s thought leaders, and being featured in the press, such as the Huffington Post.</p>
<h2><strong>On This Episode You Will Hear:</strong></h2>
<ul>
<li>[spp-timestamp time=&#8221;00:30&#8243;] Introduction</li>
<li>[spp-timestamp time=&#8221;01:40&#8243;] Connecting on the power of networking from THRIVE Make Money Matter and Cole Hatter.</li>
<li>[spp-timestamp time=&#8221;05:45&#8243;] Kevin and Scott discuss Paralysis by Analysis.</li>
<li>[spp-timestamp time=&#8221;13:00&#8243;] Connecting on fired up branding and our mutual THRIVE network, firefighter connection, Rich Brocchini.</li>
<li>[spp-timestamp time=&#8221;20:00&#8243;] Getting into Personal Development as a method for success.</li>
<li>[spp-timestamp time=&#8221;25:40&#8243;] Kevin unveils his Morning Mantra, an audio he listens to daily, The Lion Attitude, Heart of a Lion.</li>
</ul>
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<p></p>
<ul>
<li>[spp-timestamp time=&#8221;38:50&#8243;] Lack of connection and going deeper.</li>
<li>[spp-timestamp time=&#8221;48:30&#8243;] Venting about squeeze pages, landing pages, inappropriate online marketing.</li>
<li>[spp-timestamp time=&#8221;01:50:00&#8243;] Final Words</li>
</ul>
<p><em>&nbsp;</em></p>
<p class="ql-align-center"><em>Do the complete opposite of everyone else.</em>&nbsp;&#8211;&nbsp;<strong>Kevin Stimpson</strong></p>
<p>[spp-tweet tweet=&#8221;@StrivenGrind, get passionate about your branding and Lions Attitude! #branding #podcasting @KevinStimpson &#8220;]</p>
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<p></p>
<h2><strong>Links and Resources:</strong></h2>
<ul>
<li><a href="http://strivengrind.com" target="_blank" rel="noopener">StriveNGrind.com</a></li>
<li><a href="http://kevinstimpson.com" target="_blank" rel="noopener">KevinStimpson.com</a></li>
<li><a href="https://www.instagram.com/kevin_stimpson/" target="_blank" rel="noopener">Kevin Stimpson on Instagram</a></li>
<li><a href="https://www.facebook.com/Kstimp" target="_blank" rel="noopener">Kevin Stimpson on Facebook</a></li>
<li><a href="http://attendthrive.com" target="_blank" rel="noopener">AttendThrive.com</a></li>
</ul>
<h2><strong>People Mentioned:</strong></h2>
<ul>
<li><a href="http://www.richbrocchini.com/" target="_blank" rel="noopener">Rich Brocchini</a></li>
<li><a href="http://colehatter.com" target="_blank" rel="noopener">Cole Hatter</a></li>
<li><a href="http://www.thebilliondollarbody.com/" target="_blank" rel="noopener">Nicholas Bayerle</a></li>
<li><a href="http://devonastimpson.com/" target="_blank" rel="noopener">Devona Stimpson</a></li>
</ul>
<h2><strong>Final Words:</strong></h2>
<p>Let&#8217;s bring it back to what the whole message of Strive &amp; Grind is all about&#8230;</p>
<p>Since are alive with all of these beautiful things in the world, that we all should be able to experience it. We should all be able to experience the finer things in life&#8230;</p>
<p><a href="http://strivengrind.com" target="_blank" rel="noopener"><img loading="lazy" src="https://livethefuel.com/wp-content/uploads/2018/03/Facebook-156-Lion-Attitude-Morning-Mantra-Branding-Strive-Grind-Kevin-Stimpson.jpg" alt="Lion Attitude Morning Mantra Branding Strive &amp; Grind Kevin Stimpson" height="788" width="940"></a></p>
<h2>&nbsp;</h2>
<h2><strong>Action Steps:</strong></h2>
<ul>
<li>Please&nbsp;Subscribe and <a href="https://itunes.apple.com/us/podcast/livethefuel/id1150969758?mt=2" target="_blank" rel="noopener">Submit an iTunes Show Rating &amp; Review</a>. The more reviews, the more people can find us. We love 5 Stars too!</li>
<li>Join&nbsp;our private Facebook Group community called <a href="http://livethefueltank.com/" target="_blank" rel="noopener">THE FUEL TANK</a><u>.</u></li>
<li>Visit our&nbsp;<a href="https://livethefuel.com/resources" target="_blank" rel="noopener">Resources</a>&nbsp;page and a reminder to LIVE-THE-FUEL my friends!</li>
</ul>
<p></p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/156-the-lion-attitude-morning-mantra-branding-passion-with-strive-grind-kevin-stimpson/">156: The Lion Attitude Morning Mantra, Branding Passion, with Strive &amp; Grind, Kevin Stimpson</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
]]></content:encoded>
					
		
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		<post-id xmlns="com-wordpress:feed-additions:1">15420</post-id>	</item>
		<item>
		<title>061: Honoring Top 10 of the Past 6 Months LIVETHEFUEL Episodes</title>
		<link>https://livethefuel.com/episodes/061-honoring-top-10-of-the-past-6-months-livethefuel-episodes/</link>
		
		<dc:creator><![CDATA[Scott Mulvaney]]></dc:creator>
		<pubDate>Mon, 27 Mar 2017 14:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://livethefuel.com/captivate-podcast/061-honoring-top-10-of-the-past-6-months-livethefuel-episodes/</guid>

					<description><![CDATA[<p>Honoring Top 10 Most Downloaded Episodes with your Host, Scott Mulvaney: Honoring Top 10 most downloaded episodes today is essential for respect, gratitude,&#160;and appreciation. That first 6 months of this new podcast show have been a hell of an adventure! I felt it was essential for me to honor our valuable co-hosts who&#8217;ve helped grow&#8230;</p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/061-honoring-top-10-of-the-past-6-months-livethefuel-episodes/">061: Honoring Top 10 of the Past 6 Months LIVETHEFUEL Episodes</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow:hidden;"><iframe style="width: 100%; height: 200px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/de6c9a77-3d05-4662-96b5-4d2d89aaef9e"></iframe></div><h2><strong>Honoring Top 10 Most Downloaded Episodes with your Host, Scott Mulvaney:</strong></h2>
<p>Honoring Top 10 most downloaded episodes today is essential for respect, gratitude,&nbsp;and appreciation. That first 6 months of this new podcast show have been a hell of an adventure! I felt it was essential for me to honor our valuable co-hosts who&#8217;ve helped grow this Podcast. This episode is also to serve you, our listeners, for educating our newer listeners of who the top episodes are to follow and learn from. Thank you for subscribing!</p>
<p><a href="https://livethefuel.com/episodes" target="_blank" rel="noopener"><img loading="lazy" src="https://livethefuel.com/wp-content/uploads/2017/03/061-Honoring-Top-10-Episodes-LIVETHEFUEL-First-6-Months-300x300.jpg" alt="061 Honoring Top 10 Episodes LIVETHEFUEL First 6 Months Podcasting" height="300" width="300"></a></p>
<h2><strong>Your Top 10 Downloaded Episodes of the LIVETHEFUEL Podcast:</strong></h2>
<ol>
<li><a href="https://livethefuel.com/051-mitochondria-biohacking-jack-kruse/" target="_blank" rel="noopener">051: Your Mitochondria &amp; Biohacking with Dr. Jack Kruse</a></li>
<li><a href="https://livethefuel.com/044-cancer-paleo-sleep-kevin-cottrell/" target="_blank" rel="noopener">044: Silicon Valley, Cancer, Paleo, Sleep with Kevin Cottrell</a></li>
<li><a href="https://livethefuel.com/033-secret-life-fat-author-sylvia-tara/" target="_blank" rel="noopener">033: The Secret Life of Fat Author Dr. Sylvia Tara PhD</a></li>
<li><a href="https://livethefuel.com/052-resist-average-thrive-tommy-baker/" target="_blank" rel="noopener">052: Resist Average, THRIVE, and Tommy Baker Fitness</a></li>
<li><a href="https://livethefuel.com/054-nsng-ketogenic-lifestyle-vinnie-tortorich/" target="_blank" rel="noopener">054: NSNG and Ketogenic Lifestyle with Vinnie Tortorich</a></li>
<li><a href="https://livethefuel.com/008-liven-up-yall-with-whitney-and-chris-carullo/" target="_blank" rel="noopener">008: Liven Up Y&#8217;all with Whitney and Chris Carullo</a></li>
<li><a href="https://livethefuel.com/053-emotional-iq-dr-megan-cannon/" target="_blank" rel="noopener">053: Emotional IQ and Intelligence with Dr. Megan Cannon</a></li>
<li><a href="https://livethefuel.com/013-start-your-revolution-syr-crossfit/" target="_blank" rel="noopener">013: Start Your Revolution with SYR CrossFit</a></li>
<li><a href="https://livethefuel.com/012-gofundme-hes-crossfit-with-peter-driscoll/" target="_blank" rel="noopener">012: GoFundMe HES CrossFit with Peter Driscoll</a></li>
<li><a href="https://livethefuel.com/010-nsng-eat-happy-with-anna-vocino/" target="_blank" rel="noopener">010: NSNG &amp; Eat Happy with Anna Vocino</a></li>
</ol>
<p>Honorable Mention #11 &#8211;&nbsp;<a href="https://livethefuel.com/017-the-strauser-project-super-dad/" target="_blank" rel="noopener">017: The Strauser Project Super Dad</a></p>
<h2><strong>On This Episode You Will Hear:</strong></h2>
<ul>
<li>[spp-timestamp time=&#8221;02:30&#8243;] Noting main podcasting apps including iTunes and Stitcher.</li>
<li>[spp-timestamp time=&#8221;03:50&#8243;] Going behind the scenes of LIVETHEFUEL.com on our statistics, downloads, and reviews.</li>
<li>[spp-timestamp time=&#8221;04:45&#8243;] Using iTunes for submitting Podcast Reviews is a pain in the ass.</li>
<li>[spp-timestamp time=&#8221;5:55&#8243;] Mentioning some early iTunes 5 star show reviews submitted about our LIVETHEFUEL Podcast!</li>
<li>[spp-timestamp time=&#8221;08:20&#8243;] Reviewing our current downloads progress and the statistics report of the shows current success approaching 15,000 downloads.</li>
<li>[spp-timestamp time=&#8221;9:45&#8243;] Honorable mention of Brian Strauser of the Strauser Project. He just missed the Top 10 line up by 5 downloads and is in 11 Place.</li>
<li>[spp-timestamp time=&#8221;11:25&#8243;] 10th Place of our <strong>Honoring Top 10</strong> is our voice over professional for the show, Anna Vocino, author of the Eat Happy Cookbook and co-host of the Fitness Confidential Podcast with Vinnie Tortorich.</li>
<li>[spp-timestamp time=&#8221;14:50&#8243;] 9th Place is Peter Driscoll of HES CrossFit and Tabata Kids. He crushed a successful GoFundMe event to help improve the fitness facility for his young students. All while gaining recognition by the CrossFit organization themselves.</li>
<li>[spp-timestamp time=&#8221;16:50&#8243;] CrossFit recognition and a personal visit from the CrossFit Champion, Vermont local, Mathew Frazer, 2016 Fittest Man on Earth winner!</li>
<li>[spp-timestamp time=&#8221;17:15&#8243;] You never now how powerful your message can become if you don&#8217;t put it out there.</li>
<li>[spp-timestamp time=&#8221;18:25&#8243;] <strong>Honoring Top 10</strong> continues with Rob Eschbach, episode 013 of SYR CrossFit and the Start Your Revolution community also known as the SYR Army. We recorded this episode onsite in their lounge couches.</li>
<li>[spp-timestamp time=&#8221;20:40&#8243;] CrossFit is not that scary, it&#8217;s definitely not dangerous.</li>
<li>[spp-timestamp time=&#8221;21:25&#8243;] Episode 053 with Dr. Megan Cannon Ph.D. of the Mind of the Athlete team here in Bethlehem, PA of the Greater Lehigh Valley, Pennsylvania area.</li>
<li>[spp-timestamp time=&#8221;22:25&#8243;] Body transformation and lifestyle transformations take time. Have patience and put in the reps.</li>
<li>[spp-timestamp time=&#8221;24:49&#8243;] This is for the YouTube feed, showing the new book, Mind of the Athlete Clearer Mind, Better Performance by Dr. Jarrod Spencer. Dr. Jarrod Spencer is the founder of Mind of the Athlete.</li>
<li>[spp-timestamp time=&#8221;26:05&#8243;] Episode 008 Liven Up Ya&#8217;ll with none other than Whitney Carullo and Chris Carullo of Liven Up Fitness also here in Bethlehem, PA.</li>
<li>[spp-timestamp time=&#8221;28:20&#8243;] Short break before getting into the Top 5. A reminder to use our Resources page at Livethefuel.com/resources and don&#8217;t forget about our &#8220;best show notes in the podcasting industry&#8221;. Just like John Lee Dumas of eOFire.</li>
<li>[spp-timestamp time=&#8221;30:05&#8243;] The man, the myth, the legend Vinnie Tortorich of the Fitness Confidential Podcast. Also the founder of the NSNG trademark, author of the Fitness Confidential book, and founder of Pure Vitamin Club.</li>
<li>[spp-timestamp time=&#8221;31:02&#8243;] Shedding a light on what&#8217;s going on in the fitness industry with the Fitness Confidential book.</li>
<li>[spp-timestamp time=&#8221;31:54&#8243;] Episode 054 with Vinnie really digs into what NSNG, No Sugar No Grains is all about. As well as discussions on the KETO Lifestyle also known as the Ketogenic Lifestyle and becoming more fat-adapted.</li>
<li>[spp-timestamp time=&#8221;32:30&#8243;] Leptin and Ghrelin is what&#8217;s triggering weight gain, it&#8217;s hormonally influenced.</li>
<li>[spp-timestamp time=&#8221;34:10&#8243;] Moving into the Top 4 of Honoring Top 10, is the gentleman known as Tommy Baker. We mutually attended the popular event THRIVE: Make Money Matter in San Diego, California. It was created by a local entrepreneur, Cole Hatter.</li>
<li>[spp-timestamp time=&#8221;35:00&#8243;] Embracing money and learning to be more successful while making your money matter along the way. #THRIVE16 was attended by the famous author of Chicken Soup for the Soul, Jack Canfield, who was one of the headlining speakers.</li>
<li>[spp-timestamp time=&#8221;35:30&#8243;] Returning to #THRIVE17 in Las Vegas this year for 2017.</li>
<li>[spp-timestamp time=&#8221;36:05&#8243;] Shoutout to Tommy Baker of Resist Average Academy and TommyBakerFitness.com</li>
<li>[spp-timestamp time=&#8221;37:35&#8243;] 3rd Place&#8230; Our bodies need our fat, paying for Liposuction doesn&#8217;t work, our body needs the fat. Episode 033 The Secret Life of Fat, author, Dr. Sylvia Tara Ph.D.</li>
<li>[spp-timestamp time=&#8221;38:29&#8243;] All the links to getting the books on Amazon are in the show notes here on Livethefuel.com/ &#8220;the episode&#8221;. For example /033 for Dr. Sylvia Tara.</li>
<li>[spp-timestamp time=&#8221;38:45&#8243;] Your Fat is an organ!</li>
<li>[spp-timestamp time=&#8221;39:18&#8243;] #2 most downloaded episode to date is another fellow podcaster with @FitFluential, &#8220;mitochondriac&#8221;, someone who had been living a very unhealthy life in Silicon Valley, California.</li>
<li>[spp-timestamp time=&#8221;40:05&#8243;] Kevin Cottrell of FitFluential Radio from episode 044. Learning how he beats cancer and most importantly learning what the hell a &#8220;mitochondriac&#8221; was. Becoming more than a biohacker.</li>
<li>[spp-timestamp time=&#8221;41:40&#8243;] Going from being a fatty to literally having abs in 2016. FYI The weight difference is less than 10lbs, in relation to inflammation within the body.</li>
<li>[spp-timestamp time=&#8221;44:00&#8243;] Episode 051 is our 1st place of Honoring Top 10 today. This crushed the downloads, approaching 5,000 downloads of our 15,000 downloads. He&#8217;s 1/3 of my shows current success. &#8220;Your Mitochondria and Biohacking with Dr. Jack Kruse&#8221;.</li>
<li>[spp-timestamp time=&#8221;46:30&#8243;] &#8220;I am a Mito-Hacker!&#8221;</li>
<li>[spp-timestamp time=&#8221;48:00&#8243;] Turn your car or your workouts into Your Mobile University, we need to be crushing new content every day.</li>
<li>[spp-timestamp time=&#8221;49:45&#8243;] <a href="http://scottmulvaney.isagenix.com" target="_blank" rel="noopener">Isagenix</a>, using the nutrition since 2010 when I was firefighting. People are looking for systems that work. I&#8217;ve helped tons of people lose hundreds of pounds of weight and/or improve fitness performance.</li>
<li>[spp-timestamp time=&#8221;50:50&#8243;] <a href="https://livethefuel.com/schedule" target="_blank" rel="noopener">Scheduling time with Scott</a> to discuss coaching needs, Isagenix introductions, podcasting, etc at <a href="https://livethefuel.com/schedule" target="_blank" rel="noopener">Livethefuel.com/schedule</a></li>
<li>[spp-timestamp time=&#8221;52:55&#8243;] Final Words</li>
</ul>
<p><a href="https://livethefuel.com/episodes" target="_blank" rel="noopener"><img loading="lazy" src="https://livethefuel.com/wp-content/uploads/2017/03/061-Honoring-Top-10-Past-6-Months-Top-3-LIVETHEFUEL-Podcast-Episodes-300x300.jpg" alt="061-Honoring-Top-10-Past-6-Months-Top-3-LIVETHEFUEL-Podcast-Episodes" height="300" width="300"></a></p>
<p class="ql-align-center"><em>Live The Fired Up Epic Life!</em>&nbsp;&#8211; <strong>Scott W. Mulvaney LIVETHEFUEL</strong></p>
<p class="ql-align-center">[spp-tweet tweet=&#8221;Honoring Top 10 Highest Downloaded Episodes and Living The Fired Up Epic Life! @LIVETHEFUEL&#8221; @LIVETHEFUEL&#8221;]</p>
<iframe class='youtube-player' type='text/html' width='640' height='360' src='https://www.youtube.com/embed/UYlgcBEWYNQ?version=3&#038;rel=1&#038;fs=1&#038;autohide=2&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' allowfullscreen='true' style='border:0;'></iframe>
<p></p>
<h2><strong>Links and Resources:</strong></h2>
<ul>
<li><a href="https://www.jackkruse.com/getting-started-guide/" target="_blank" rel="noopener">Getting Started on Jack Kruse.com</a></li>
<li><a href="http://fitfluential.com/fitfluential-radio/kevin-cottrell-kelly-olexa/" target="_blank" rel="noopener">FitFluential Radio</a></li>
<li><a href="https://www.amazon.com/Secret-Life-Fat-Science-Understood/dp/0393244830/ref=as_li_ss_tl?ie=UTF8&amp;linkCode=sl1&amp;tag=522463f-20&amp;linkId=75dcb0b668a7a638acb385899ba6b7b2" target="_blank" rel="noopener">The Secret Life of Fat the Book</a></li>
<li><a href="https://resistaverageacademy.com/" target="_blank" rel="noopener">Resist Average Academy</a></li>
<li><a href="https://www.amazon.com/FITNESS-CONFIDENTIAL-Adventures-Weight-Loss-Game-ebook/dp/B00DONI7AK" target="_blank" rel="noopener">Fitness Confidential the Book</a></li>
<li><a href="http://www.livenupfitness.com/" target="_blank" rel="noopener">Liven Up Health &amp; Fitness</a></li>
<li><a href="https://www.amazon.com/Mind-Athlete-Clearer-Better-Performance/dp/0996964991/ref=sr_1_1?ie=UTF8&amp;qid=1490579713&amp;sr=8-1&amp;keywords=mind+of+the+athlete" target="_blank" rel="noopener">Mind of the Athlete: Clearer Mind Better Performance the Book</a></li>
<li><a href="http://www.first13athletics.com/blog/" target="_blank" rel="noopener">First 13 Athletics and SYR CrossFit</a></li>
<li><a href="http://tabatakids.com/" target="_blank" rel="noopener">HES CrossFit and Tabata Kids</a></li>
<li><a href="https://www.amazon.com/gp/product/B01ICGQMDC/ref=as_li_tl?ie=UTF8&amp;tag=annavocino-20&amp;camp=1789&amp;creative=9325&amp;linkCode=as2&amp;creativeASIN=B01ICGQMDC&amp;linkId=d8ab451b8d7fdca35c6eeeda425b17d7" target="_blank" rel="noopener">Eat Happy Cookbook</a></li>
<li><a href="http://strauserproject.com" target="_blank" rel="noopener">Strauser Project</a></li>
</ul>
<h2><strong>People Mentioned:</strong></h2>
<ul>
<li>1st Place: <a href="https://www.jackkruse.com/" target="_blank" rel="noopener">Dr. Jack Kruse</a></li>
<li>2nd Place: <a href="https://twitter.com/kevincottrell" target="_blank" rel="noopener">Kevin Cottrell</a></li>
<li>3rd Place: <a href="http://thesecretlifeoffat.com/" target="_blank" rel="noopener">Dr. Sylvia Tara PhD</a></li>
<li>4th Place: <a href="http://tommybakerfitness.com" target="_blank" rel="noopener">Tommy Baker</a></li>
<li>5th Place: <a href="http://vinnietortorich.com" target="_blank" rel="noopener">Vinnie Tortorich</a></li>
<li>6th Place: <a href="http://www.livenupfitness.com/trainers/whitney/" target="_blank" rel="noopener">Whitney &amp; Chris Carullo</a></li>
<li>7th Place: <a href="http://www.mindoftheathlete.com/about/dr._megan_cannon" target="_blank" rel="noopener">Dr. Megan Cannon PhD</a></li>
<li>8th Place: <a href="https://games.crossfit.com/athlete/108321" target="_blank" rel="noopener">Rob Eschbach</a></li>
<li>9th Place: <a href="http://tabatakids.com/peter-driscoll/" target="_blank" rel="noopener">Peter Driscoll</a></li>
<li>10th Place: <a href="http://annavocino.com/" target="_blank" rel="noopener">Anna Vocino</a></li>
<li>11th Place: <a href="http://strauserproject.com" target="_blank" rel="noopener">Brian Strauser</a></li>
</ul>
<h2><strong>Final Words</strong></h2>
<p>Why did I create LIVETHEFUEL? It&#8217;s not just that we are here to FUEL Your Health, Business, and Lifestyle&#8230; It stands for Living The Fired Up Epic Life. &#8220;Keep Living The Fired Up Epic Life!&#8221;</p>
<h2><strong>Action Steps</strong></h2>
<ul>
<li>Please&nbsp;<a href="https://itunes.apple.com/us/podcast/livethefuel/id1150969758?mt=2" target="_blank" rel="noopener">Submit an iTunes Show Rating &amp; Review</a>, we need more reviews to increase our ranking and appearance. We love 5 Stars!</li>
<li>Join&nbsp;<a href="http://livethefueltank.com/" target="_blank" rel="noopener">THE FUEL TANK</a>&nbsp;our community on Facebook! – “You are the average of the five people you spend the most time with.” ~ Quote by Jim Rohn</li>
<li>Be sure to check out our&nbsp;<a href="https://livethefuel.com/resources" target="_blank" rel="noopener">Resources</a>&nbsp;and a reminder to “Keep Living The Fired Up Epic Life everyone!” #livethefuel</li>
</ul>
<p></p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/061-honoring-top-10-of-the-past-6-months-livethefuel-episodes/">061: Honoring Top 10 of the Past 6 Months LIVETHEFUEL Episodes</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
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		<title>044: Silicon Valley, Cancer, Paleo, Sleep with Kevin Cottrell</title>
		<link>https://livethefuel.com/episodes/044-silicon-valley-cancer-paleo-sleep-with-kevin-cottrell/</link>
		
		<dc:creator><![CDATA[Scott Mulvaney]]></dc:creator>
		<pubDate>Fri, 27 Jan 2017 17:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://livethefuel.com/captivate-podcast/044-silicon-valley-cancer-paleo-sleep-with-kevin-cottrell/</guid>

					<description><![CDATA[<p>Sleep focused, Paleo fed co-hosting: The key to fitness, health and wellness are sleep. With poor sleep comes poor foundations. With poor foundations, we cannot build. Everything will come crashing down. People through time have worn a lack of sleep, due to hustle and getting stuff done, as a badge of honor. It&#8217;s time to&#8230;</p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/044-silicon-valley-cancer-paleo-sleep-with-kevin-cottrell/">044: Silicon Valley, Cancer, Paleo, Sleep with Kevin Cottrell</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow:hidden;"><iframe style="width: 100%; height: 200px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b9035ad3-ff03-490b-838a-f6225dd5d16b"></iframe></div><h2>Sleep focused, Paleo fed co-hosting:</h2>
<p>The key to fitness, health and wellness are <strong>sleep</strong>. With poor sleep comes poor foundations. With poor foundations, we cannot build. Everything will come crashing down. People through time have worn a lack of sleep, due to hustle and getting stuff done, as a badge of honor. It&#8217;s time to put to bed that misconception with Episode 44 and our co-host <strong>Kevin Cottrell</strong> of <a href="http://fitfluentialradio.com" target="_blank" rel="noopener">fitfluentialradio.com</a>&nbsp;and the <a href="http://www.healthcastnow.com/" target="_blank" rel="noopener">HealthCast Now Podcast</a>. Kevin found out the hard way. Through poor lifestyle and environmental choices, Kevin developed a Melanoma Cancer. Although he was a fit guy, his fitness was built upon a foundation of poor sleep. Kevin made critical lifestyle choices and is now healthier than ever. This episode is about the importance of sleep and lifestyle choices.</p>
<p class="ql-align-center">[spp-tweet tweet=&#8221;Light, Water, Magnetism, #Fat Kevin to #Fit Kevin #biohacker @kevincottrell @LIVETHEFUEL &#8220;]</p>
<h2>On This Episode You Will Hear:</h2>
<ul>
<li>[spp-timestamp time=&#8221;01:22&#8243;] Kevin left College in the 80&#8217;s, he went back to where he grew up in the Palo Alto area. Kevin got involved in a number of startups in the 90&#8217;s, he was the typical Biz Dev Executive working 80-90 hours, traveling excessively, not getting enough sleep but he worked out every day. He thought he was on track. Then came the late 90&#8217;s into 2001 and the Dot Com crash. He had stock options on a startup that went public. The shares went from $100 a share to $1 a share in 60 days. An inner layer of stress started to form. Kevin was a guy, during that period of his life that thought sleep was overrated. As long as he kept working out things would be OK. Moving forward to the summer of 2006, Kevin had a mole removed, just a straight forward procedure. He gets a calling saying he needs an emergency procedure to remove some skin from his neck as he has a pretty serious Melanoma (Type of Skin Cancer).</li>
<li>[spp-timestamp time=&#8221;03:55&#8243;] One of the things Kevin got really good at as an Executive was when lots of drama and chaos comes up, Leadership and Executives fall into one of two camps, they are either a problem solver or you are part of the problem and chaos. Kevin had developed quite a good reputation as a problem solver so he began systematically asking questions at the Doctors office about the problem. He kept a level head despite the stress surging through his body.</li>
<li>[spp-timestamp time=&#8221;06:02&#8243;] At the point in time Kevin had the Cancer, he had the belief the Cancer was to do with family history but he came to find out since then it was much more to do with his lifestyle that put him at risk than it was any family history.</li>
<li>[spp-timestamp time=&#8221;07:33&#8243;] In 2009 Kevin was known as &#8216;Fat Kevin&#8217;. Now he wasn&#8217;t obese, but he looked obese. He was heavier and started to trend towards type 2 diabetes. This was from following the conventional advice from the Doctors. He was back to working out at four in the morning five times a week. He wasn&#8217;t getting enough sleep and was starting to move towards a different direction from a lifestyle stand point. He knew something was not right still. After listing to a Podcast about the Paleo Diet, Kevin knew he had to start looking into it. It wasn&#8217;t about the diet he was interested in, it was the lifestyle concept. A Doctor Friend, Dr. Jack Kruse, challenged him to go look at the incidents of melanoma and look at the further you are from the equator are the incidents. Kevin started to change his lifestyle. He began to focus on sleep and getting a healthy dose of sunlight. What happened was he got really healthy. His blood marker ratings went from a 6 to less than 1. He dramatically reduced the inflammation in his body. All by changing his environment and his lifestyle.</li>
</ul>
<div id="attachment_6688" style="width: 457px" class="wp-caption aligncenter"><img aria-describedby="caption-attachment-6688" loading="lazy" src="https://livethefuel.com/wp-content/uploads/2017/01/044-Silicon-Valley-Cancer-Paleo-Sleep-Kevin-Cottrell.jpg" alt="044-Silicon-Valley-Cancer-Paleo-Sleep-Kevin Cottrell" height="313" width="447"><p id="caption-attachment-6688" class="wp-caption-text">&#8220;Here&#8217;s a great before/after picture. First (left) was 2009. Right 2016. FYI, the weight difference is less than 10 lbs showing massive inflammation.&#8221; Do you sleep enough?!</p></div>
<ul>
<li>[spp-timestamp time=&#8221;13:38&#8243;]&nbsp;Key Bio Markers,&nbsp;BUN to Creatinine Ratio,&nbsp;Blood Marker for Inflammation. Vitamin D levels. If you are in an environment where you have way too much blue light, you are indoors way too much, you can take Vitamin D Supplements or even Sun outside and remarkably our bodies do not react.</li>
<li>[spp-timestamp time=&#8221;16:28&#8243;] Kevin takes fewer supplements now. He concentrates on core lifestyle changes. Getting out and getting sunlight. Anchoring his Circadian rhythm.</li>
<li>[spp-timestamp time=&#8221;19:52&#8243;] Sleep is something we do have control over. The fastest way to wreck yourself is not to get enough sleep but also hormonally wack yourself by not sleeping correctly based on the light cycle.</li>
<li>[spp-timestamp time=&#8221;22:00&#8243;] Melatonin Production. Coincidences of low Melatonin and chronic diseases. Stop playing Russian Roulette with sleep. You can whack your Melatonin in a number of different ways. The first is not sleeping enough and not sleeping at the right times.</li>
<li>[spp-timestamp time=&#8221;24:50&#8243;] Your body needs to recover. Building a building or building a house. If your light/dark cycle and Circadian rhythm is out, you should be working our less, it is the quickest way to burnout. True health and wellness is built on the foundation of good sleep and good nutrition.</li>
<li>[spp-timestamp time=&#8221;33:12&#8243;] Focus on your foundation. Be clean. Eat real food that is nutrient dense. But if you are having problems focusing on the circadian alignment. Do some of the non-intuitive things, take a look at some of your lifestyle choices, are you poisoning yourself with blue light at night or are you falling asleep with the TV on in the bedroom or are your blood markers showing you have massive inflammation, focus on that then come back and look at your workouts. Workout less more is not better.</li>
<li>[spp-timestamp time=&#8221;35:41 &#8220;]Quality over quantity and less is more. Audit your light/dark cycle and sleep.</li>
<li>[spp-timestamp time=&#8221;37:39&#8243;] Inflammation is a fire going on in your body. FitFluential is re-framing the dialog so they can help people be their own health advocates.</li>
<li>[spp-timestamp time=&#8221;41:44&#8243;] Optimization and longevity</li>
<li>[spp-timestamp time=&#8221;42:41&#8243;] Don&#8217;t depend on healthcare, rebuild your foundations. Start surrounding yourself with knowledge.</li>
<li>[spp-timestamp time=&#8221;47:09&#8243;] Final Words&nbsp;<strong>@fitfluential</strong> on LIVETHEFUEL</li>
</ul>
<h2>Terms and Meanings</h2>
<ul>
<li><strong>Circadian</strong>:</li>
<li class="ql-indent-1">A circadian rhythm /sɜːrˈkeɪdiən/ is any biological process that displays an endogenous, entrainable oscillation of about 24 hours. These 24-hour rhythms are driven by a circadian clock, and they have been widely observed in plants, animals, fungi, and cyanobacteria.</li>
<li><strong>Epigenetics</strong>:</li>
<li class="ql-indent-1">The study of changes in organisms caused by modification of gene expression rather than alteration of the genetic code itself.</li>
<li><strong>Melanoma</strong>:</li>
<li class="ql-indent-1">A type of skin cancer that can spread to other organs in the body</li>
<li><strong>Blood Marker for Inflammation</strong>:</li>
<li class="ql-indent-1">If you have inflammation in a part of your body then extra protein is often released from the site of inflammation and circulates in the bloodstream. The erythrocyte sedimentation rate (ESR), C-reactive protein (CRP) and plasma viscosity (PV)blood tests are commonly used to detect this increase in protein</li>
<li><strong>BUN Creatinine Ratio</strong>:</li>
<li class="ql-indent-1">BUN/creatinine is the ratio between blood urea nitrogen (BUN), a waste product in the blood from protein metabolism, and creatinine. This ratio is used to help determine if kidney function is impaired due to a damaged or diseased kidneys or another factor outside of the kidneys.</li>
<li><strong>Key Biomarkers</strong>:</li>
<li class="ql-indent-1">Biomarkers are key molecular or cellular events that link a specific environmental exposure to a health outcome</li>
</ul>
<p><a href="http://fitfluentialradio.com" target="_blank" rel="noopener"><img loading="lazy" src="https://livethefuel.com/wp-content/uploads/2017/01/FitFluential-radio-Silicon-Valley-Cancer-Paleo-Healthy-Sleep-LIVETHEFUEL-300x150.jpg" alt="FitFluential-radio-Silicon-Valley-Cancer-Paleo-Healthy-Sleep-LIVETHEFUEL" height="150" width="300"></a></p>
<h2>Links and Resources</h2>
<ul>
<li class="ql-indent-2"><a href="https://twitter.com/kevincottrell" target="_blank" rel="noopener">Kevin Cottrell on Twitter</a></li>
<li class="ql-indent-2"><a href="http://www.healthcastnow.com/" target="_blank" rel="noopener">Kevin Cottrell and HealthCast Now</a></li>
<li class="ql-indent-2"><a href="http://fitfluentialradio.com" target="_blank" rel="noopener">FitFluential Radio</a></li>
<li class="ql-indent-2"><a href="http://twitter.com/fitfluential" target="_blank" rel="noopener">FitFluential on Twitter</a></li>
<li class="ql-indent-2"><a href="http://facebook.com/fitfluential" target="_blank" rel="noopener">FitFluential on Facebook</a></li>
<li class="ql-indent-2"><a href="https://instagram.com/fitfluential/" target="_blank" rel="noopener">FitFluential on Instagram</a></li>
<li class="ql-indent-2"><a href="http://www.youtube.com/user/FitFluential" target="_blank" rel="noopener">FitFluential on Youtube&nbsp;</a></li>
<li class="ql-indent-2"><a href="https://www.paleofx.com" target="_blank" rel="noopener">PaleoFx.com</a></li>
<li class="ql-indent-2"><a href="https://www.facebook.com/PaleoFX" target="_blank" rel="noopener">PaleoFx on Facebook</a></li>
<li class="ql-indent-2"><a href="https://twitter.com/PaleoFX" target="_blank" rel="noopener">PaleoFx on Twitter</a></li>
<li class="ql-indent-2"><a href="https://www.instagram.com/paleofx/" target="_blank" rel="noopener">PaleoFx on Instagram</a></li>
<li class="ql-indent-2"><a href="https://www.youtube.com/user/PaleoFX?sub_confirmation=1" target="_blank" rel="noopener">PaleoFx on Youtube</a></li>
<li class="ql-indent-2"><a href="http://thesecretlifeoffat.com/" target="_blank" rel="noopener">The Secret Life of Fat</a></li>
<li class="ql-indent-2"><a href="https://blog.bulletproof.com/how-to-make-your-coffee-bulletproof-and-your-morning-too/" target="_blank" rel="noopener">Bulletproof Coffee</a></li>
<li class="ql-indent-1"><a href="https://www.homegrounds.co/bulletproof-coffee-recipes/" target="_blank" rel="noopener">15 Bulletproof Coffee Recipes</a></li>
</ul>
<h2>People Mentioned</h2>
<ul>
<li class="ql-indent-2"><a href="https://www.jackkruse.com/" target="_blank" rel="noopener">Dr. Jack Kruse</a> &#8211; Neurosurgeon</li>
<li class="ql-indent-2"><a href="http://www.docparsley.com" target="_blank" rel="noopener">Dr. Kirk Parsley</a></li>
<li class="ql-indent-2"><a href="https://sarahfragoso.com" target="_blank" rel="noopener">Sarah Fragoso</a></li>
<li class="ql-indent-2"><a href="https://livethefuel.com/033-secret-life-fat-author-sylvia-tara/" target="_blank" rel="noopener">Dr. Sylvia Tara</a></li>
<li class="ql-indent-2"><a href="https://thelivingproofinstitute.com/drpatel" target="_blank" rel="noopener">Dr. Sachin Patel</a></li>
<li class="ql-indent-1"><a href="http://drlanesebring.com" target="_blank" rel="noopener">Dr. Lane Sebring</a></li>
</ul>
<h2>Final Words</h2>
<p>Effects on our lifestyle and our environment on the epigenetics side are the switches that you turn on or off. This is not only for health and wellness but also the dark side meaning, chronic diseases, and potentially early death. You should be focusing on optimizing our lifestyle and environment. In other words, we are not going to be optimized if we are inadvertently destroying our foundation.</p>
<p>Don&#8217;t fall prey to the argument of, I am going to just eat more healthy or exercise more because if the foundations are destroyed it is not going to work. Focus on sleep, focus on a circadian optimization plan, which is the light/dark cycle and eliminating the things that get you off track.</p>
<h2>Action Steps</h2>
<ul>
<li>Please <a href="https://itunes.apple.com/us/podcast/livethefuel/id1150969758?mt=2" target="_blank" rel="noopener">Submit an iTunes Show Rating &amp; Review</a>, we need more reviews to increase our ranking and appearance. We love 5 Stars!</li>
<li>Join <a href="http://livethefueltank.com" target="_blank" rel="noopener">THE FUEL TANK</a>&nbsp;our community on Facebook! &#8211; “You are the average of the five people you spend the most time with.” ~ Quote by Jim Rohn</li>
<li>Be sure to check out our <a href="https://livethefuel.com/resources" target="_blank" rel="noopener">Resources</a>&nbsp;and a reminder to &#8220;Keep Living The Fired Up Epic Life everyone!&#8221; #livethefuel</li>
</ul>
<p></p>
<p>The post <a rel="nofollow" href="https://livethefuel.com/episodes/044-silicon-valley-cancer-paleo-sleep-with-kevin-cottrell/">044: Silicon Valley, Cancer, Paleo, Sleep with Kevin Cottrell</a> appeared first on <a rel="nofollow" href="https://livethefuel.com">LIVETHEFUEL</a>.</p>
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