101: Content Marketing, Get Customers, Grow Your Business

101: Content Marketing, Get Customers, Grow Your Business

Your Content Marketing Academy Founder & Co-Host:

A human being and Dad to Spencer. Your latest co-host enjoys doing more of what makes him happy. He’s an award winning community creator from the United Kingdom.

2009 – 2011 was a transitional time for Chris. He was studying academically and non-academically, Chris started blogging and was fired up about the potential of social media and content marketing.

This is when he started to help small businesses in his spare time, cutting his teeth with social media and content for commercial enterprises. It makes sense now, looking back, that when he left his job to go to the university, that he decided to never work for anyone else, ever again.

“So, my story isn’t that dramatic – I didn’t quit my job to become an entrepreneur. I simply decided to not get a job after university.”Chris Marr

CMA was registered in 2012 and Chris become a Director the day he graduated from the University of St. Andrews in June 2013.

“No one has ever asked me about my degree, and no one has ever asked me for my CV. This stuff doesn’t matter anymore.”Chris Marr

Click and Read about Chris Marr of Content Marketing Academy…


On This Episode You Will Hear:

  • [spp-timestamp time=”01:00″] Intro
  • [spp-timestamp time=”10:30″] Obsessed with the customers you have vs the customers you don’t have.
  • [spp-timestamp time=”11:05″] Get customers for “less than free”.
  • [spp-timestamp time=”17:25″] Allowing mistakes to happen and to learn from them.

[spp-tweet tweet=”The biggest killer in most businesses is complacency isn’t it? @hellocma @LIVETHEFUEL “]

  • [spp-timestamp time=”20:50″] The biggest killer of most businesses is complacency.
  • [spp-timestamp time=”24:40″] Chris loves to teach.
  • [spp-timestamp time=”32:00″] Creating speaking freedom by building lifestyle freedom into his business.
  • [spp-timestamp time=”35:20″] Chris’ first “real job” at 19.
  • [spp-timestamp time=”38:35″] Massive influence from Marcus Sheridan aka The Sales Lion.
  • [spp-timestamp time=”40:00″] Being a great speaker doesn’t just come from having a successful business, best-selling book, etc.
  • [spp-timestamp time=”44:20″] I lot of people don’t know what they don’t know when it comes to public speaking.
  • [spp-timestamp time=”44:35″] The World Class Communication Workshop at CMA and creating the World Class Communicator Podcast coming soon.
  • [spp-timestamp time=”50:00″] Final Words




Links and Resources:

People Mentioned:

Final Words:

You have to live for yourself. You have to stay true to yourself. Don’t get distracted by too many other people, your competition, etc. Keep moving forward all the time. Embrace those mistakes. The quote, “The Obstacle is the Way” from Ryan Holliday.

Action Steps:

  • Please Submit an iTunes Show Rating & Review, we need more reviews to increase our ranking and appearance. We love 5 Stars!
  • Join THE FUEL TANK our community on Facebook! – “You are the average of the five people you spend the most time with.” ~ Quote by Jim Rohn
  • Be sure to check out our Resources and a reminder to “Keep Living The Fired Up Epic Life everyone!” #livethefuel


About the author, Scott

Host of the LIVETHEFUEL Podcast | Public Speaker | Sales & Marketing Professional | Coach | Traveler | Consultant | Health Educator | Former Firefighter